How do you maintain such a high Strike Rate?

Careful study and a unique algorithm (When I say unique this program is not available anywhere else in the world and is not for sale) means that I can whittle down the days Horse Racing cards and pinpoint a Horse pr two where they have a huge price anomaly. 

I cover all aspects of Horse Racing from AW to NH so prepare to be invigorated by the diversity and most importantly the effectiveness of our betting..  

While I haven’t been proofing my bets with The Bet Professionals for years, the product of my system so far has been mind-blowing.  

So mind blowing in fact, that I knew I had to get it out to you guys once I had concrete knowledge that I could keep it up over a bigger period of time so that it couldn't be put down as just luck!

What is Lay Betting?

Lay betting is an option on exchanges like Betfair where bettors can play the bookmaker, offering odds to sell a bet instead of to back a bet. It is one component of matched betting, where punters both back and sell bets on the same game to guarantee winning. It is a type of bet that is placed when you are selling a bet, rather than buying a bet. It is generally placed by punters who play the role of bookmaker, hence "lay betting". It also goes by the terms of matched betting, arbitration or arb betting.

Lay Betting Explained

Lay betting (also known as lay bet matching, arb betting, double betting and matched betting), is a betting technique used by individuals to profit from free bets and incentives offered by bookmakers. It allows punters to sell bets instead of the usual odds in backing a bet. Lay Betting is an option on exchanges where betters play the role of a bookmaker, but offers odds to sell a bet instead of the odds to back a bet. Laying a bet offers a method of betting against the odds of an outcome, instead of for it. It is also known as a "back bet".

The most important thing to understand about laying a bet is that the profit (amount you could win) and liability (how much you could lose) are different to a traditional bet.  

Placing £10 on a 5/1 shot will win you a profit of £50. Straightforward. In effect, the formula is reversed when it comes to laying.  

To make a profit of £10, the layer would have to be willing to risk £50.  

Liquidity is the amount of money available to back or lay in a given market.  

This is because exchange betting is between users, rather than a better and bookmaker.